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How Often Should I Buy Hearing Aids?

Patients often ask me, “Is there anything available that will work better than my current hearing aids?” Since hearing aid circuits are miniature computers and their changes parallel the advancements in computer technology, you will see marked improvements every two to three years. The leading manufacturers are focusing their research and development in the following areas:

Better Fidelity – Widened bandwidth results in a cleaner, more realistic sound quality due to refinements in microphone and receiver development.

Better Understanding in Background Noise – New directional microphones have a narrowed width of focus that shuts out noises from the sides and rear.

Improved Control of Acoustic Feedback – High-resolution phase cancellation techniques create a negative waveform to eliminate the feedback immediately.

Computer Circuitry Enhancements – Faster, more intelligent microprocessors and more efficient software identify and amplify the speech you want to hear and reduce the noises you don’t need to hear.

Cosmetic Advantages – Miniaturization allows for packaging more technology into smaller hearing aids.

Connectivity – Hearing aids can connect effortlessly and wirelessly to other audio sources you use daily, such as cell phones, televisions, iPods, etc.

You’ll never know how much improvement you can experience from new technology without taking a “test drive.” I suggest you reflect on listening situations that you experience routinely and honestly assess how well you perform. Would you like to hear more clearly on the phone? Is background noise interfering with your understanding in restaurants? Does music sound as rich and full as you would like? The newest hearing aids are designed to overcome many of the obstacles that older technology could not address. Together, we should evaluate how the benefits of new hearing instruments can optimize every listening situation you encounter.

About Adam Bernstein

Adam Bernstein is the owner of The Hearing Professionals, Milwaukee's premier hearing healthcare facility. As the owner of The Hearing Professionals, Mr. Bernstein has over 20 years of experience in the hearing healthcare industry. He began his career in 1995 at GN Danavox, one of the largest hearing aid manufacturers in the world. After leaving Danavox, Mr. Bernstein opened two hearing healthcare offices in Chicago, IL. In 2001 he moved to Milwaukee, WI and opened The Hearing Professionals. In 2008 he added a second Wisconsin office in the town of Brookfield. Today The Hearing Professionals is the largest private audiology practice in SE Wisconsin. Mr. Bernstein has written numerous articles on hearing healthcare which has appeared in newspapers throughout the country and has been interviewed by news programs regarding advances in the hearing industry. Mr. Bernstein a member of Unitron’s Customer Advisory Board and a graduate of The University of Minnesota. You can email him at and you can visit The Hearing Professionals at

One response »

  1. Good information on buying a hearing aid. If I were closer to your office I would buy from you. You seem to have good information on your blog. Thank you.


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